GfK MyScan is the app for registered participant of the correspondent project. With this app you can scan your purchases, put in products without bar codes, take. Thirty thousand GfK sample households in a universe of 40 million German Due to the lack of alternatives, the decision for GfK ConsumerScan-Fresh Food. Data sources: GfK Retail Panel / *, Ø annual change, value in EUR million. Average Data source: GfK Consumer Scan (CP+), * MAT11/,.
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Protein bread bought yesterday is a must to give an extra health and energy boost. Focustopics Living and working — is everything in its right place? Don’t fill this field! After you have stuffed yourself with hamburgers, spare ribs or even pulled pork, you might feel like having a superfood day.
Do you want to be informed as soon as a new Focustopic is available? A matter of taste!
GFK Consumer Scan
Who does Europe trust? In any given household, anywhere in Germany, just after the alarm clock goes off: The challenges facing the world Travel trends: What is the meaning of price?
Evidently people value both sport and comfort when they are on the move. Car clinics in the method test Global challenges She buys, he buys Sustainability awareness Connsumerscan the environment top priority Global focus on the challenges A balance between work and private life European cuisine Find the perfect outfit online Questions of trust in the economy What worries drivers Where should we invest our savings?
Here you can sign up with your email. If you look at sales over a long period of time, you can identify consumer and lifestyle trends which have been adopted consumersvan consumers. Advertising for the older generation Appreciating age Benefit of organic products Do you have friends for life?
The market for organic food is ahead consumrrscan terms of sales: Eat yourself healthy and save energy Many consumers are interested in healthy eating — at least, according to figures from the manufacturers of healthy cooking appliances.
Wearable computers such as fitness trackers, smartwatches and the like have enjoyed huge growth since in terms of volume.
Totally on trend – consumption in Germany | GfK Compact
Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible. The joy of do it yourself Staying in touch by mouse click Key challenge — labor market An extra helping of health? The consumer world changes so quickly nowadays — at least it feels like it does; especially since digitization has had an increased effect on our day-to-day lives.
Subscribe to GfK Compact If you sign up here, we inform you as soon as a new Focustopic is available. Maybe you eat low-carb meals, miraculous protein, vegan fare or superfoods?
We have lift off! Which products and services have noticeably gained favor among Germans? Work worth living for Trust pays off Worries in the face of reality The power of others Trust has to be earned Is nuclear energy on the way out?
They remain incredibly popular: Decisive data Getting around in the future Bon appetit, Germany! Many consumers are interested in healthy eating — at least, according to figures from the manufacturers of healthy cooking appliances.
Barometer of concerns in Europe Sustainable consumption Purchasing decisions: Focustopics Marketing Challenges: One thing is for sure: Here you can find the latest insights for Consumer panels. Focustopics Marketing challenges: Manufacturers of protein-rich food, such as high-protein bread or protein bars, saw much bigger increases.
Index tumbles into negative territory for the first time in 15 months. Mobility trends show that consumers value things which support their modern way of life and make their day-to-day lives easier.
Or will they simply print it out with a 3D printer? Heated debates on which diets or meal plans are the most effective often take place around the kitchen table.
France and Germany are the top nations of worriers in Europe Young and flexible – self-promotion versus self-fulfillment Farewell to the incandescent light bulb Of hunters and gatherers Virtually networked The German family structure from a geographical perspective Click yourself abroad Trusted by the world Have a healthy New Year!
Happy without leftovers Trust check of the professions Can users protect their data autonomously? She prepares a vegetarian snack of tofu and bean sprouts for her lunch to take to work. When traveling, Germans now use consumersccan more and more as an alternative to trains, planes and automobiles. After all, his fitness tracker consumersscan recording every step he takes.
Ecological aspects also play an increasingly important role when it comes to buying clothes.